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What is art worth? Does the size and scale of the art make a piece more expensive? Does the medium used by the artist have any impact on its selling price? What is a first and secondary market? Why do certain pieces of art rise in value while others diminish? Does the artist’s body of work have any impact on value? How do dealers, auction houses, and galleries even go about putting a price tag on art? The Value of Art: Money, Power,Beauty, Michael Findlay
tackles these questions and explains the market for art—and art’s value for all of us.

Artsy Fartsy Show goes to the heart of our weekly discussion – what is the VALUE OF ART with guest host, Michael Findlay.

Michael Findlay is an internationally renowned art dealer, is a Director of Acquavella Galleries in New York, known for major exhibitions of nineteenth- and twentieth-century masters including Pablo Picasso, Georges Braque, James Rosenquist, and Lucian Freud.  Born in Scotland, Findlaybegan his career in New York in 1964, where he was a pioneer of SoHo’s legendary gallery scene and presented important solo exhibitions of then-unknown artists such as John Baldessari, Stephen Mueller, Sean Scully, and Hannah Wilke.  In 1984 he joined Christie’s as its Head of Impressionist and Modern Paintings and later was named International Director of Fine Arts while serving on the Board of Directors until 2000.  At Christie’s, he supervised the sale of many important collections, including the collections of William and Edith Mayer Goetz,  Mr. and Mrs. Paul Mellon, Hal B. Wallis, and Victor and Sally Ganz. He was also responsible for the sale of Portrait of Dr. Gachet, a painting by Vincent van Gogh which sold for $82,500,000. Since 2001 Findlay has served on the Art Advisory Panel for the Internal Revenue Service and in 2009 he was elected Vice President of the Art Dealers Association of America. He is a member of the Advisory Council for the Appraisers Association of America and also the Advisory Board for Christie’s Education. His first book, The Value of Art, is published in English and German and as an e-book by Prestel Publishing.

About Michael’s Book The Value of Art: Money, Power, Beauty 

In straightforward prose, Findlay offers an up-close and personal view of his life’s experiences as an art lover and collector, an auction-house specialist, and art dealer. He explains art’s three kinds of value: commercial; social; and what he terms its essential value—the range of responses to art that we as individuals have depending on our culture, education, and life experience. Few avid collectors are immune to the thrill of rising market value, but Findlay argues that buying for investment alone is seldom smart. A genuine love of art and the ways it may enrich one’s life also play important roles.
In the fourth chapter of the book, “Marley’s Ghost: Past, Present and Future,” Findlay provides a fascinating overview of the ever-changing art world, touching on such topics as the power critics hold over making or breaking an artist, the power of marketing, the commoditization of contemporary art, and a glimpse at a market in recovery and its future.  The most recent annual estimate for the total value of art transactions is $52 billion.  Auction house sales accounted for slightly less than half of this sum, while the majority of the sum involved private transactions. The Value of Art is the first exhaustive in-depth analysis of this large market by someone who has worked at a senior level in a major auction house and has also conducted high-value sales as an art dealer.
Findlay’s style is down-to-earth — with a touch of his signature dry wit — as he offers wise advice, fascinating anecdotes, and tales of scoundrels and scams, celebrity collectors, and remarkable discoveries. Generously illustrated, Findlay’s distillation of his five decades in the art world makes this an indispensable insider’s guide for all who love and appreciate art.

ALSO

GHOSTS IN THE MACHINE
by Contributor Melissa Silver
Melissa Silver reviews the New Museum’s exhibition that examines artists’ embrace of and fascination with technology, as well as their prescient awareness of the ways in which technology can transform subjective experiences.
INDEPENDENTS SAILS AGAIN
The Cast and Creative Team of Independents the Musical will chat with the Artsy Fartsy Show and Perform

INDEPENDENTS chronicles nine friends living and working on The Lady Grey, a Revolutionary War-era tall ship, in 2012. Using historical reenactment as a cover, the eclectic crew of twentysomethings has made a living smuggling marijuana from Nova Scotia to Gloucester. But when their captain disappears, financial pressures force the incompetent group of burnouts to attempt reenactment for real. INDEPENDENTS is a new folk rock musical about friendship, late night sing-alongs, growing up, and whatever those three-cornered hats are called.

Independents is Directed by Charlie Polinger, Book by the Late Marina Keegan, Music by Stephen Feigenbaum and Lyrics by Mark Sonnenblick.

The musical is the winner of the 2012 FringeNYC Award for Best Overall Production! Is now extended through September as part of the Fringe Encores Series

September 7 @ 7pm, September 8 @ 5 pm, September 11 @ 8pm, September 14 @ 9pm, September 18 @ 8pm, & September 21 @ 7pm

Soho Playhouse
15 Vandam Street (between Varick St. and 6th Ave.)
New York, NY

Website: Independentsmusical.com

GIVEAWAYS:

WIN AN AUTOGRAPHED COPY OF MICHAEL FINDLAY’S BOOK THE VALUE OF ART.  Click on link below

http://www.rafflecopter.com/rafl/share-code/YTYzOTRmMzBlNGJmNGViNWU0MGIyYzI3OThhZDQ1OjA=/